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Brochure PrintingBrochuresA brochure is a flyer or other paper material distributed for the purposes of advertising. Brochures may advertise events, hotels, products, etc. They are usually succinct in language and eye-catching in design. However, they can be printed in anywhere from one to four colors and folded in a number of ways. They can also be saddle stitched or bound in some other fashion although this is not necessarily commonplace. A typical brochure is double-sided, printed in four colors on gloss paper and folded into thirds ("tri-fold"). A brochure with heavier stock should be scored(creased) to reduce or eliminate cracking during folding. Brochures can be printed on a digital press, sheetfed offset press or even web presses in very high quantities.A brochure, compared with a flyer, is usually higher-quality in paper and ink and folded. FlyersA flyer is a single page leaflet advertising a nightclub, event, service, or other activity. Flyers are typically used by individuals or small business and are a form of small scale, community communication. Flyers are handed out on the street, posted on bulletin boards, or given away at events. Bulletin boards are found on college campuses, in cafes, community meeting houses, laundromats and small markets. Flyers, along with postcards, leaflets and small posters, are vital and free forms of communication for people who want to engage the public but do not have the money or desire to take out classified advertising in a local newspaper. Their widespread use intensified with the spread of desktop publishing systems. Some flyers are humorous, irreverent or absurd. Types Of Brochures
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Date Updated: Wednesday 17th of April 2024 09:22:06 PM